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I Tried the Custom Pluto Pillow, and Now I Fall Asleep in No Time

Have you ever woken up feeling like a new person, cleansed of all your past mistakes? Because I lived my whole life thinking that any old (okay, maybe not old) pillow would do as long as it felt nice in the store, and I recently realized I was just incredibly naive. And wrong. Like, sowrong. As it turns out, the right pillow can truly make all the difference in your life—or at least your sleep cycle—and now I know the truth. I have Pluto to thank for that—the pillow, not the former planet.

The Pluto Pillow, if you’re unfamiliar, isn’t actually one specific pillow, but rather, it can take many forms—it’s not as mysterious as it sounds, though. Pluto Pillow is a sleep brand that makes personalized, custom pillows that are suited to your particular sleep needs. The core of a Pluto Pillow is a high performance foam and a plush outer cover, but the firmness, thickness, and more are all up to you and depend on your answers to a survey. Oh, and the Pluto Pillow is temperature-regulating, too, for all you hot sleepers out there.

The survey is quick and easy to fill out—it asks you questions about your age, height, weight, sleep style, and your current pillow, and from there, it builds your custom pillow. Your perfect pillow is based on your answers and the site’s algorithm, and there are more than 25 possible pillow variations you could end up with. But don’t worry, you can retake the questionnaire when you get your results if you don’t think they’re accurate (hey, it’s hard to rate your current pillow when you haven’t previously given it any thought.) 

You won’t see what your pillow actually looks like until it arrives, but the website will give you a breakdown of the main features. It’s also worth noting that you can try out your pillow for 100 nights, and if it doesn’t quite live up to your expectations, you can return it for a full refund.


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